Volume 46, Issue 1, January 2016

Published: 2016-01-06

Articles

  • Environmental Concerns Motivate Intention to Utilize Free Bus Services:An Empirical Study in Malaysia

    K. Jayaraman, Chee Hin Ng, Klaus Stocker, S. Kiumarsi
    8-23
    Abstract views: 22 times| Download: 29 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i1/85740

  • A Comparative Study of Milk Producer Companies Vis-A-Vis Traditional Milk Cooperatives in Saurashtra Region of Gujarat

    Ritambhara Singh, R. S. Pundir
    24-34
    Abstract views: 27 times| Download: 20 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i1/85741

  • Sustainable Coffee Marketing:Challenges and the Way Forward

    Gana Shruthy M. K., Parmod Kumar, Jyothi Pravin Yadav
    35-48
    Abstract views: 26 times| Download: 19 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i1/85745

  • Enhancing Customer Delight in LED Televisions by Using the KANO Model

    K. Saranya, P. Santhi
    49-60
    Abstract views: 19 times| Download: 25 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i1/85748