Volume 46, Issue 10, October 2016

Published: 2016-10-04

Articles

  • Demographic and Socioeconomic Influences Shaping Usage of Online Channel for Purchase of Food & Grocery

    Sarita Prasad, Mukund Sharma
    7-21
    Abstract views: 20 times| Download: 12 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i10/102851

  • Mapping Customer Delight by Using a Surprise Model

    Prince Dubey, Naval Bajpai, Sanjay Guha
    22-39
    Abstract views: 22 times| Download: 25 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i10/102852

  • Comparative Analysis and Short Term Sales Forecasting for an Ethiopian Shoe Manufacturing Company

    Tigist Wolde Gebre, Rajwinder Singh
    40-52
    Abstract views: 13 times| Download: 6 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i10/102853

  • Understanding Youngsters’ Buying Behavior in E-Retail : A Conceptual Framework

    Archana Singh, Nehajoan Panackal, Ravi Teja Bommireddipalli, Adya Sharma
    53-62
    Abstract views: 14 times| Download: 37 times
    DOI: https://doi.org/10.17010/ijom/2016/v46/i10/102857