Volume 47, Issue 2, February 2017

Published: 2017-02-03

Articles

  • Establishing the Market Potential of a Rental Model Multipurpose Electric Vehicle (MPEV) for Individuals with Lower Limb Disabilities in India

    A. Veena, Daxon D'Souza
    8-23
    Abstract views: 10 times| Download: 15 times
    DOI: https://doi.org/10.17010/ijom/2017/v47/i2/110024

  • Decoding the Mantra of Succession Planning for the Unorganized Retail Stores in Central India

    Shiladitya Verma, Ravi Chatterjee, Sujoy Sen
    24-33
    Abstract views: 24 times| Download: 12 times
    DOI: https://doi.org/10.17010/ijom/2017/v47/i2/110025

  • Consumer Involvement Towards Ready-to-Eat Breakfast Cereals in India : An Application of Revised Product Involvement Inventory (RPII)

    Simi Simon, B. Murali Manohar
    34-46
    Abstract views: 18 times| Download: 12 times
    DOI: https://doi.org/10.17010/ijom/2017/v47/i2/110026

  • An Empirical Study on Consumer Trust in Online Shopping in Punjab

    Anand Thakur, Shabnam, Rupinderdeep Kaur
    47-59
    Abstract views: 47 times| Download: 38 times
    DOI: https://doi.org/10.17010/ijom/2017/v47/i2/110027